The AMA Phoenix November Monthly Meeting is one week earlier than usual due to Thanksgiving celebrations. Please mark your calendar for November 19th! Learn more and register for this event by visiting AMAPhoenix.org.

Renew your American Marketing Association Phoenix Membership by December 1,2008 and receive a $25 prepaid giftcard. Visit AMAPhoenix.org to learn more.

AMA’s new member campaign is in full swing and this is a perfect opportunity to become a member of the largst marketing association in Phoenix, and receive discounts and special perks for joining.

You will receive a:

• $20 prepaid MasterCard or a choice of a $200 National Conference Coupon
• A new members-only webcast: Beyond Analog: Becoming Part of Today’s Digital Marketing World featuring an expert panel versed in interactive marketing trends and best practices featured at the upcoming AMA event – MPlanetTM – Navigating the New Marketsphere
• And – New members get their $30 application fee waived

Plus – the Local Phoenix Chapter is also offering:

• 1 Free Shared Interest Group of your choice valued @ $20
• 1 Free Marketing book of your choice
• “Citizen Markerters” by Jackie Huba
• “The New Influencers: A Marketers Guide to the New Social Media” by Paul Gillin
• “Radically Transparent: Monitoring and Managing Reputations Online” by Andy Beal
• And the AMA membership recently approved a $20 increase in Local membership dues as of December 1st so register now to save yourself that $20. 

The new membership campaign runs from now until NOVEMBER 14th .

Membership Options

Regular Professional Chapter Membership

• Investment: First year $255 ($215 plus local chapter dues $40)
• Renewal Investment: $225 ($185 plus local chapter dues $40)

Bridge Membership

Graduating seniors and recent college graduates who participated in their college chapter of the AMA are eligible for the bridge membership:

• Investment: $75 (plus local chapter dues $40)

Student Membership

College/university students may join AMA at a special student rate. A faculty sponsor signature is required on the membership application.

• Investment: $35 (optional $40 for local chapter membership)

You can become a member anytime!

Please note that AMA membership is individual and non-transferable.

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Membership Benefits

AMA Phoenix members enjoy a long list of benefits. In addition to valuable networking and educational opportunities, you receive the following:

• Free subscription to Marketing News, the AMA’s official tabloid news publication.
• Free and discounted seminars (local and national).
• Publications – discipline specific and industry oriented.
• Access to in-depth “Best Practices” information available at http://www.marketingpower.com/
• Turnkey education programs.
• Involvement with shared interest groups (online).
• Full access to the “Members Only” section of the AMA website – http://www.marketingpower.com/
• Discounts on travel and business products.
• Job Bank (national bank online at http://www.marketingpower.com/ or local AMA Phoenix job bank at http://careers.amaphoenix.org).
• And Much More!

There is also an AMA Certification for Professional Marketers.

Visit AMAPhoenix.org to learn more about becoming a member.

On August 22nd, the Phoenix AMA Membership approved a $20 increase in the annual local membership dues that will go into effect December 1, 2008. For more information about membership in the 11th largest networking association in the Valley and the largest marketing association, please visit AMAPhoenix.org or contact Evelyn Vega at membership@amaphoenix.org.

Put yourself in front of the largest association of marketers in Arizona. Ranked the 11th largest networking organization in the Valley of the Sun, the Phoenix Chapter of the American Marketing Association, has a few sponsorship slots left for the 2008-2009 year. Learn more at AMAPhoenix.org and contact Sheila Kloefkorn at sponsorship@amaphoenix.org

Visit the new American Marketing Phoenix Marketing Job Board at http://careers.amaphoenix.org

Today is the best day to check it out because of our current promotion: marketing job postings for AMA Members are just $50 for a full month. Non-Member Job Postings are just $100 AND companies who have posted a job in the past year will receive a FREE job posting for a month.  Don’t delay. Find your next best marketing hire for less today.

The Phoenix Chapter of the International Association of Business Communicators (IABC/Phoenix) will host its annual Network Night event on Network Night 2008 will bring together communicators from various industries for an imaginative night of mingling, refreshments and the chance to bid on some magnificent silent auction items.
Who:      Valley communicators and guests
What:      IABC/Phoenix Network Night 2008
When:     Thursday, December 4, 5:30 p.m.
Where:    Tempe Center for the Arts
Why:      Come join other professional communicators and enjoy a night of networking, food, drinks and fun!
**Formal invitation and event details to follow. If you are interested in donating a silent auction item or event sponsorship (both of which would expose your business to top professionals in the Valley), please contact Traci Baker (tbaker@ascpa.com).

Marketing isn’t dead…it just smells funny.

As the president of an advertising agency, I’m the last one that would speak poorly of traditional advertising: it’s fun, it’s creative and when it’s done right, it influences behavior. But in today’s world, it’s not the whole story.

Today’s consumers have access to more views and opinions about your product than you could ever fit into an ad. Conversations are happening all over the internet that relate in some fashion to your business and you should be part of those conversations. The good news is, it’s easier than you think.
On November 7th, we’ll cut through the mysteries surrounding some of the most powerful weapons in the marketer’s arsenal. We’ll look at social networking, blogs, microsites and several other methods of engagement that your company could affordably integrate into your marketing mix.

We will define, explain and discuss ways of moving beyond marketing to your target audience to engage with them on a more meaningful level. Join us November 8th at Parker Madison and learn how to start utilizing the best of what Dialogue Marketing has to offer.

Visit our microsite for more information or to RSVP: www.Dialogue-Mktg.com

Hope to see you there,
Mark Godfrey, President, Parker Madison
AMA members may qualify to have the $149 registration fee waived.