Archive for the ‘internet marketing’ Category
Thursday, November 20th, 2008
Come join us for a night of holiday fun and networking at our Silver Bells Soirée on December 9! Held at the beautiful Cheuvront Restaurant & Wine Bar in Phoenix, guests can expect good music, piping hot hors d’oeuvres, fine wine from around the globe, door prizes and much more!
During the holidays, it’s important that we don’t forget those in need, so we are encouraging guests to bring a new, unwrapped toy for “Toys for Tots.” Every toy donated equals a raffle entry for a special prize and the winners will be announced at the event. Additionally, thanks to one of our event sponsors, DonorsChoose.org, AMA members will receive a $50 gift card to support teacher projects in the districts of their choice.
Members are welcome to bring a guest at the discounted member rate of $50. The event is limited to the first 100 attendees.For additional details on this special event and to register to attend, please visit this AMA Phoenix Holiday Party registration link.
A big thanks to all our AMA sponsors – DonorsChoose.org and World Marketing Phoenix are this event’s sponsors.
We also want to thank our annual sponsors. Prisma Graphic is the Platinum sponsor, WestGroup Research is the Gold sponsor, and Bold Impressions and KEO Marketing are the Silver sponsors for all 2008-09 monthly meetings and SIG events. Other annual sponsors include: Aquent, media88, Personalized Laser Inc., Phoenix Business Journal, Republic Media, Jobing.com and Wright Choice Promotions.
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Tags: ama holiday party, ama phoenix, amaphoenix, american marketing association phoenix, marketing networking, phoenix marketing
Posted in ama phoenix, amaphoenix, american marketing association phoenix, business marketing, digital marketing, internet marketing, internet marketing phoenix, marketing networking, marketing phoenix, members | No Comments »
Friday, November 7th, 2008
Coming to Scottsdale, April 14-17, 2009, AMA Phoenix will sponsor Net.Finance, the premier multi-channel financial services marketing conference.
Net.Finance
April 14-17, 2008
Hyatt Regency
Scottsdale, Resort and
Spa at Gainey Ranch,
Scottsdale, AZ
Register & Pay by Jan. 31st & SAVE $200
Real Experiences, Honest Lessons Learned And Best Practices Shared On:
- Email Marketing Customer Experience
- Web 2.0 & Social Media Mobile Banking
- Search Marketing Brand Loyalty
Net.Finance 2008 Offers You Key Learnings To:
- Improve your acquisition and retention strategies
- Up-sell and cross-sell your products within the authenticated site
- Maximize analytics to improve the customer experience
- Examine implemented mobile banking programs
- Optimize your site to overcome site abandonment
- Engage your customers using Web 2.0 technologies
Speakers will include:
- Vinoo Vijayaraghavan, Vice President Online Marketing & Strategies, Bank of America
- Jennifer Sussman, Customer Experience Strategist, Direct Distribution Channel, American Century Investments
- Cheryl Guerin Vice President Promotions & Interactives, MasterCard International
- Helen Loh, Vice President, eMarketing, Client Web Services, Charles Schwab
- Dann Josephus Jitta, Senior Vice President, Direct Channels & Innovation, ABN AMRO Netherlands Commercial Clients
- Brandon McGee, Vice President & Senior Product Manager, Mobile Banking, The Huntington National Bank
To Register: Call: 1.888.482.6012 or 1.973.812.5153 Fax:1.973.256.0205
Email: netfinance@wbresearch.com Visit: www.netfinanceus.com
Tags: ama phoenix, amaphoenix, american marketing association phoenix, financial marketing, marketing phoenix, marketing scottsdale, multi-channel marketing phoenix, multichannel marketing phoenix, net.finance
Posted in Marketing Seminar, Other organization events, ama phoenix, amaphoenix, american marketing association phoenix, business marketing, digital marketing, internet marketing, internet marketing phoenix, marketing networking, marketing phoenix | Comments Off
Thursday, October 23rd, 2008
The AMA Phoenix November Monthly Meeting is one week earlier than usual due to Thanksgiving celebrations. Please mark your calendar for November 19th! Learn more and register for this event by visiting AMAPhoenix.org.
Tags: ama phoenix, american marketing association phoenix, marketing phoenix
Posted in Marketing Seminar, ama phoenix, amaphoenix, american marketing association phoenix, business marketing, digital marketing, internet marketing, internet marketing phoenix, marketing networking, marketing phoenix, members | No Comments »
Thursday, October 23rd, 2008
Renew your American Marketing Association Phoenix Membership by December 1,2008 and receive a $25 prepaid giftcard. Visit AMAPhoenix.org to learn more.
Tags: ama phoenix membership, ama phoenix renewal, american marketing association phoenix
Posted in ama phoenix, amaphoenix, american marketing association phoenix, business marketing, digital marketing, internet marketing, internet marketing phoenix, marketing networking, marketing phoenix, members, spectrum awards | No Comments »
Thursday, October 23rd, 2008
AMA’s new member campaign is in full swing and this is a perfect opportunity to become a member of the largst marketing association in Phoenix, and receive discounts and special perks for joining.
You will receive a:
- $20 prepaid MasterCard or a choice of a $200 National Conference Coupon
- A new members-only webcast: Beyond Analog: Becoming Part of Today’s Digital Marketing World featuring an expert panel versed in interactive marketing trends and best practices featured at the upcoming AMA event - MPlanetTM - Navigating the New Marketsphere
- And – New members get their $30 application fee waived
Plus – the Local Phoenix Chapter is also offering:
- 1 Free Shared Interest Group of your choice valued @ $20
- 1 Free Marketing book of your choice
- “Citizen Markerters” by Jackie Huba
- “The New Influencers: A Marketers Guide to the New Social Media” by Paul Gillin
- “Radically Transparent: Monitoring and Managing Reputations Online” by Andy Beal
- And the AMA membership recently approved a $20 increase in Local membership dues as of December 1st so register now to save yourself that $20.
The new membership campaign runs from now until NOVEMBER 14th .
Membership Options
Regular Professional Chapter Membership
- Investment: First year $255 ($215 plus local chapter dues $40)
- Renewal Investment: $225 ($185 plus local chapter dues $40)
Bridge Membership
Graduating seniors and recent college graduates who participated in their college chapter of the AMA are eligible for the bridge membership:
- Investment: $75 (plus local chapter dues $40)
Student Membership
College/university students may join AMA at a special student rate. A faculty sponsor signature is required on the membership application.
- Investment: $35 (optional $40 for local chapter membership)
You can become a member anytime!
Please note that AMA membership is individual and non-transferable.
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Membership Benefits
AMA Phoenix members enjoy a long list of benefits. In addition to valuable networking and educational opportunities, you receive the following:
- Free subscription to Marketing News, the AMA’s official tabloid news publication.
- Free and discounted seminars (local and national).
- Publications - discipline specific and industry oriented.
- Access to in-depth “Best Practices” information available at http://www.marketingpower.com/
- Turnkey education programs.
- Involvement with shared interest groups (online).
- Full access to the “Members Only” section of the AMA website - http://www.marketingpower.com/
- Discounts on travel and business products.
- Job Bank (national bank online at http://www.marketingpower.com/ or local AMA Phoenix job bank at http://careers.amaphoenix.org).
- And Much More!
There is also an AMA Certification for Professional Marketers.
Visit AMAPhoenix.org to learn more about becoming a member.
Tags: ama phoenix, ama phoenix membership, marketing association, marketing jobs, marketing networking, marketing phoenix
Posted in ama phoenix, amaphoenix, american marketing association phoenix, business marketing, digital marketing, internet marketing, internet marketing phoenix, marketing networking, marketing phoenix, members | No Comments »
Thursday, October 23rd, 2008
Put yourself in front of the largest association of marketers in Arizona. Ranked the 11th largest networking organization in the Valley of the Sun, the Phoenix Chapter of the American Marketing Association, has a few sponsorship slots left for the 2008-2009 year. Learn more at AMAPhoenix.org and contact Sheila Kloefkorn at sponsorship@amaphoenix.org
Tags: ama phoenix, american marketing association phoenix, down economy, grow business, marketing, sales
Posted in ama phoenix, amaphoenix, american marketing association phoenix, business marketing, digital marketing, internet marketing, internet marketing phoenix, marketing networking, marketing phoenix, members | No Comments »
Thursday, October 23rd, 2008
Visit the new American Marketing Phoenix Marketing Job Board at http://careers.amaphoenix.org
Today is the best day to check it out because of our current promotion: marketing job postings for AMA Members are just $50 for a full month. Non-Member Job Postings are just $100 AND companies who have posted a job in the past year will receive a FREE job posting for a month. Don’t delay. Find your next best marketing hire for less today.
Tags: ama phoenix, marketing job board, marketing jobs, marketing jobs phoenix
Posted in Other organization events, ama phoenix, amaphoenix, american marketing association phoenix, business marketing, digital marketing, internet marketing, internet marketing phoenix, marketing networking, marketing phoenix, members | Comments Off
Tuesday, October 14th, 2008
| Featuring: Jerry L. Smith, President of Morefocus® Media |
November 13, 2008
03:30 PM - 05:00 PM Arizona Time |
Main Location: SkySong
Convergence Room 129 1475 N Scottsdale Rd
Scottsdale, AZ 85257 |
| RSVP By: Nov 12, 2008 05:00 PM Arizona Time |
|
This event is Sponsored by
Despite flat or eroding promotional budgets, investment in on-line advertising continues to grow at an astonishing pace. In 2007, on-line ad spending reached $21.2B and is forecast to exceed $33.5B by 2010. Advertising networks placed an impressive 30% of on-line advertising in 2007, which is up from 5% in 2006. Also, an estimated $2B was spent on M&A’s related to ad networks in 2007 alone, which excludes earlier acquisitions such as WPP’s $649M purchase of 24/7 and the $3.1B purchase of DoubleClick. Similarly, venture capital investment directed at ad networks was estimated at $300M in ’07.
For those interested in taking advantage of the tremendous growth in online ad spending and specifically advertising networks, there exists significant opportunity. In fact, in some verticals there is an 18 month wait to advertise on select sites. However, significant investment is required and each decision along the way will impact market perception and your ability to compete effectively.
Marketing Professionals Will Learn
- The trends in on-line advertising from the perspective of product owners, agencies, media buyers and consumers
- The pros and cons of a traditional broad based ad network versus vertical ad network
a. Advertiser view
b. Publisher view
- Buy versus build perspectives related to content, technology, traffic, and analytics
- Visitor engagement options i.e., foreshadow windows versus false redirects, widgets versus “doorways”
- The value of premium content in delivering organic traffic, leads, transactions, revenue and EBITDA
About the Presenter
Jerry is President of morefocus® media, a health and education vertical advertising network. With a background in psychology and market research, and a particular emphasis on aggregating and commercializing consumer data, Jerry has over 15 years experience as a leader in the healthcare and consumer marketing. Most recently, Jerry was SVP Marketing at Wolters Kluwer Health (WKH), and responsible for delivering higher margin sales and software development, as well as the due diligence response for the sale of NDCHealth to WKH. Prior to NDC-WK, Jerry led sales, marketing, and operations at Caremark, a $23 billion PBM.
*Please Note*
Deadline:
Online reservations must be made no later than 5:00pm on the Wednesday before AMA’s SIG Session.Refund policy:
We are happy to accommodate you as we know your plans may change. Refunds will be made if your reservation is cancelled the Tuesday before the event. A 10% handling charge will apply.
Guest Policy:
We do not offer any complimentary guest passes per paid admission. |
| Member |
|
$20.00/Member by Nov 07, 2008
$30.00/Member [Late] by Nov 12, 2008 |
| Non-Member |
|
$30.00/Non-Member by Nov 07, 2008
$40.00/Non-Member [Late] by Nov 12, 2008 |
| Student |
|
$20.00/Student by Nov 07, 2008
$30.00/Student [Late] by Nov 12, 2008 |
|
Tags: advertising, ama phoenix, amaphoenix, american marketing association, digital marketing, public relations, technology marketing
Posted in Marketing Seminar, ama phoenix, amaphoenix, american marketing association phoenix, business marketing, digital marketing, internet marketing, internet marketing phoenix, marketing networking, marketing phoenix | No Comments »
Monday, October 6th, 2008
PodCampAZ is a FREE networking media “unconference”, dedicated to blogging, video blogging, podcasting, social networking, and all other relevant media. This year’s event has been extended to two days and will be held at the University of Advancing Technology in Tempe, AZ on November 1st and 2nd. At the heart of the “unconference” experience is the opportunity to have a conversation at large with those innovators which have created and fostered a successful blend of relevant media and put it to work for them. While hosting your own session audience members are free to drop in, listen and learn about what is relevant to their needs, and move on to the next session if they wish. Even better, they are encouraged to become a part of the experience by stimulating ideas and asking questions.
Learn more at PODCAMPAZ.ORG
Tags: blogging, digital marketers, digital marketing, digital media, podcamp, podcamp az, podcampaz, podcasting, social networking, video blogging
Posted in Other organization events, digital marketing, internet marketing, internet marketing phoenix | No Comments »
Friday, September 26th, 2008
It’s tough out there. Budgets are tightening and customers are pulling back. As a marketer, you have to know the tactics that still break through and get results.
That’s what MarketingProfs’ Digital Marketing Mixer is all about: Forming relationships with your customers through digital marketing. Email, Search, and Social Media program tracks are where topnotch skills are making the difference:
- Carefully crafted email copy that fits the medium: Internet, smart phone, iPod
- SEO that keeps your name and message on top of real-time search lists
- Techniques for CRM in the wide range of Social Media contexts out there
Join us at the Radisson Fort McDowell in Scottsdale October 22-23 for two full days of training in all of the above.
If there is one investment your company needs to make this fiscal year, it’s this one…this investment in you. In Scottsdale, you can form a whole new digital strategy that can help save your bottom line in the months to come.
And to help make this happen, we’re giving you some incredible deals and resources right out of the gate.
With your registration, you’ll receive…
Check out the latest Program lineup, and view our Speaker roster, including our outstanding Keynotes who know digital marketing like no one else.
Listen, learn, join the discussions, form a digital marketing toolkit, and make an investment in you that will make a real difference in the tough days ahead. That’s what we all need right now. Let’s do it.
Tags: digital marketing mixer phoenix, email marketing, email marketing phoenix, marketing scottsdale, marketingprofs, search marketing, search marketing phoenix, social media, social media phoenix
Posted in Marketing Seminar, Other organization events, ama phoenix, amaphoenix, american marketing association phoenix, internet marketing, internet marketing phoenix, marketing networking, marketing phoenix | No Comments »
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