What a list!

See the whole list here. http://bit.ly/NwXNu

The Governor’s Celebration of Innovation is presented by the Arizona Technology Council. Seats are going fast. Reserve your discounted tickets today.

Are you looking for your next career opportunity or considering a change; come join fellow marketing professionals in job-transition. This is a casual group where you can freely share challenges and leads with other job seekers.

Join the American Marketing Association Phoenix In-Transition Meetup

August 18, 2009 9 AM

Location
Paradise Bakery Cafe/ Tempe Marketplace
S McClintock Dr & E Rio Salado Pkwy
Tempe, AZ 85281

Please bring your business cards and copies of your resume (print double-sided and in B&W to save costs).

If you have a job lead; please print it out and bring it with you to share with others.

This event is organized through the American Marketing Association’s Phoenix Chapter…please be sure to post your resume for free at: http://careers.amaphoenix.org

AZIMA (http://www.joinAZIMA.org) is a forum for professionals, students and educators in Arizona dedicated to sharing ideas, information and best practices that define and further the interactive marketing industry and its disciplines. AZIMA’s targeted membership base includes executives from local companies, interactive agencies and consultants, marketing-related technology firms and online media companies, as well as students and educators with an interest in the industry.

AZIMA’s First Event is coming July 14th and will feature Chris Murch, President of http://wsRadio.com

Registration for the event is now open at: http://azimainauguralmeeting.eventbrite.com/

Summary of the event:

• Join us on July 14th and be a part of Arizona history…the first event of AZIMA.
• July 14th at 6:00pm for social hour, 6:30 dinner served, 7:00 our featured speaker
• This month’s social event speaker is Chris Murch, president of http://wsRadio.com
• With more than 120 shows and 5 million listeners, wsRadio is the world’s largest privately held internet radio network.
• Internet Radio is becoming one of “The Fastest Growing Mediums of All Time”!
• Learn about marketing via internet radio, podcasting and how Chris Murch built wsRadio from the ground up.

Hope you can join us!

Intersection of Search, Social Media and Public Relations
Wednesday, June 24, 2009
6:00 – 8:00
SkySong
1475 N. Scottsdale Road,  Global Conference Room #201
Scottsdale, AZ 85257

Lee Odden, CEO of TopRank Online Marketing
Jeff Jordan, Product Manager – Social Media of Omniture

Attend this unique event to learn more about Social Media, its integration with search, and how to measure its marketing impact.

Lee Odden from TopRank Online Marketing will present on the intersection of Search, Social Media and Public Relations including both challenges and solutions for companies seeking to take advantage of the social web. Odden will share strategies for developing search friendly social media marketing and media relations programs that increase digital marketing and PR effectiveness.

Attendees will learn:
1. Fundamentals of search optimized media relations through Push & Pull PR
2. Framework for building a SEO friendly social media marketing program
Jeff Jordan of Omniture will be talking about Social Media, how you should be using the different channels to drive buyers, viewers, leads, etc., and how to measure success.

About the Speakers
Lee Odden is the CEO of TopRank Online Marketing  a digital marketing and public relations firm specializing in strategic internet marketing consulting, training and implementation services.
TopRank provides a holistic mix of online marketing expertise including:  search engine and social media marketing and online public relations.

A veteran internet marketer, Odden has worked with an impressive roster of clients including: HP, McKesson, BT, Northwest Airlines, PRWeb, Supervalu, U.S. Veteran’s Administration and the PRSA.
Odden is one of 25 online marketing experts with a contributed chapter in the book,  “Online Marketing Heroes” published by Wiley and has been cited for his search & social media marketing expertise by The Economist, U.S. News  and Fortune Magazine.  As an active thought leader in the search marketing industry, he contributes to top industry publications such as Mashable, iMedia Connection and MediaPost along with publishing Online Marketing Blog, recognized by Advertising Age as one of the top marketing blogs on the web.

A sought after marketing & PR industry speaker, Odden has developed content for the DMA Search Engine Marketing Certification Advanced Course, conducts the DMA Social Media Marketing 2-day workshop, conducts seminars for companies and regularly presents at:  Search Engine Strategies, PRSA Annual conference & Digital Impact, WebmasterWorld Pubcon, OMMA, Blog World Expo and the Media Relations Summit.

Odden is active in the industry as a board member on the DMA Search Engine Marketing and Social Media Councils and past board member of the Minnesota Interactive Marketing Association. Odden was most recently named to the board of advisors for Search Engine Strategies.

Jeff Jordan – Product Manager – Social Media for Omniture.  Omniture is the leading provider of online business optimization, which it delivers through the Omniture Online Marketing Suite™.
Jeff Jordan spends way too much time thinking about social media. Working side-by-side with customers like Disney, AOL, NBC, MSN, Time Warner and the best development team on the planet, he oversees the roadmap for Omniture’s social media  measurement products.

Prior to joining Omniture, Jeff was involved in venture capital and angel investing, finding and nurturing dozens of early stage technology companies.

This event is open to SEMPO members and non-members.
Price for STUDENTS to attend: $10
Price for MEMBERS to attend:  $20
Price for NON-MEMBERS to attend: $30

For more information and to register for this exciting event, please visit:
http://sempoaz.eventbrite.com/

Measuring Website Effectiveness:  The Evolution of Web Analytics and the Threat of Accelerated Darwinism

DATE: June 17, 2009
TIME: 10amPT/ 11amMT/ 12pmCT/ 1pmET

PRESENTERS:
Larry Freed, President and CEO, ForeSee Results
Eric T. Peterson, Author, Web Analytics Demystified
Anna Carbonara, moderator, American Marketing Association

COST: Complimentary

Have your metrics kept up with the lightning-quick pace of online evolution during a recession? The web is no longer a place where success comes easily; it’s an ultra-competitive environment where only the strong survive. The good news is that the right complement of online metrics can help you make decisions that will keep your business healthy and able to keep pace, IF you know what they are and how to use them.
Eric Peterson, Author of Web Analytics Demystified, will discuss the critical importance of using online data as a competitive business asset.   Larry Freed will address the next step in integrated analytics that enable companies to not only understand key site visitor segments, but project their future behavior and extend analysis down to the individual user level.

Click Here to Register

Visit http://www.peaceloveprint.org for complete details about the Peace Love and Print expo coming to Phoenix April 9, 2009.

Break out the Love Beads and Lava Lamps ~ it’s time for the Creative Media & Print Expo ~ PeaceLovePrint!  Set for April 9th at The Sheraton Downtown, we’ve organized a righteous day of fun and education specifically for the Graphics Community.

So here’s the skinny on this gig ~ we start off the day with a solid list of cool seminars aimed at the creative cats and groovy print buyers, throw in a way gone Keynote Luncheon and then we kick it strong at 4:00 when we open the far out exhibits and host a twitchin’ reception.

What kind of seminars you ask?  The line up includes Cat Moriarty, Editor Deliver Magazine presenting 2 sessions: “Intelligent Marketing in a Down Economy” and “Green Direct Mail – The sustainable way to Profit”; Joe Marin, PrePress Specialist Printing Industries of America presents “20 PrePress “Gotchas” and “Top Ten Tips for a Successful Press Check”, Sabina Lenz, Founder PaperSpecs helps us “Understand the Language of Green Paper” and how to “Beat the Paper Cost Blues” ; Daniel Dejan, Sappi Fine Papers will wow the crowd with “Varnishes & Coatings” and “Life with Print in a Multimedia World” and an Adobe Specialist presenting the latest and greatest with the Creative Suite family.

To learn more or to sign up, go to www.peaceloveprint.org or send us an email at hippies@peaceloveprint.org.

Presented by The Printing Industries of Arizona and Southwest Graphics Magazine.

The Phoenix Chapter of the American Marketing Association is accepting sponsors for our Annual Spectrum Awards coming in May. This is the best way to reach the most marketers in the Valley this year. With nearly 400 members and more than 3000 active non-members, AMA Phoenix is the best place to extend your brand and reach prospective customers and partners. View the sponsor packages at: http://www.amaphoenix.org/sponsoring.htm and call Sheila Kloefkorn at KEO Marketing 480.413.2092 if you or a company you know is interested.

Coming to Scottsdale, April 14-17, 2009, AMA Phoenix will sponsor Net.Finance, the premier multi-channel financial services marketing conference.

Net.Finance
April 14-17, 2008

Hyatt Regency
Scottsdale, Resort and
Spa at Gainey Ranch,
Scottsdale, AZ

Register & Pay by Jan. 31st & SAVE $200

Real Experiences, Honest Lessons Learned And Best Practices Shared On:

• Email Marketing Customer Experience
• Web 2.0 & Social Media Mobile Banking
• Search Marketing Brand Loyalty

Net.Finance 2008 Offers You Key Learnings To:

• Improve your acquisition and retention strategies
• Up-sell and cross-sell your products within the authenticated site
• Maximize analytics to improve the customer experience
• Examine implemented mobile banking programs
• Optimize your site to overcome site abandonment
• Engage your customers using Web 2.0 technologies

Speakers will include:

• Vinoo Vijayaraghavan, Vice President Online Marketing & Strategies, Bank of America
• Jennifer Sussman, Customer Experience Strategist, Direct Distribution Channel, American Century Investments
• Cheryl Guerin Vice President Promotions & Interactives, MasterCard International
• Helen Loh, Vice President, eMarketing, Client Web Services, Charles Schwab
• Dann Josephus Jitta, Senior Vice President, Direct Channels & Innovation, ABN AMRO Netherlands Commercial Clients
• Brandon McGee, Vice President & Senior Product Manager, Mobile Banking, The Huntington National Bank

To Register: Call: 1.888.482.6012 or 1.973.812.5153 Fax:1.973.256.0205
Email: netfinance@wbresearch.com Visit: www.netfinanceus.com

Realities of being an Entrepreneur – The efactory presents a seminar on the Realities of being an Entrepreneur and seeking capital formation for your product or service.

In this two hour segment Ron Friedman a savvy businessman and start-up company specialist will touch on many  topics from funding the venture, the idea/product, simple protection for your product/service, intellectual property, ownership negotiating, being a dreamer, due diligence, to raising capital and so much more.
When:    Thursday, November 6    4:00 -6:00 PM
Where:   Club E Headquarters, 2625 E. Rose Garden Lane, Phoenix, AZ 85050
Cost: $29 each

Please register here and to read more about the instructor
http://www.eventbrite.com/event/201229884