Special Interest Groups

Special Interest Groups (SIG)

Professional Development for AMA membership is a key goal and initiative for the AMA Phoenix Chapter. Our organization continuously strives to provide exceptional education for marketing and business professionals, both AMA members and non-members, through our Special Interest Groups seminars. Through our collaborative relationships with forward-thinking leaders in the Phoenix Metro area and nationwide, we have been able to provide an exciting, worthwhile learning experience that motivates seminar attendees to excel in their professional field and want to learn more. The purpose of these seminars is to provide a valuable education experience with current and relevant topics related to marketing and a venue to meet and network with other Valley professionals.

The Details:
There are five categories of education that the Special Interest Groups cover, in order to provide a diverse range of education.

  • Hispanic SIG
    Learn about the growing Hispanic community and how to effectively market to them. Enjoy appetizers, wine and a great discussion. Read More >>
     
  • B2B SIG
    Join us as we cover topics to make you and your business effective B2B marketing techniques. Enjoy appetizers, wine and a great discussion. Read More >>
     
  • Interactive Marketing SIG
    Tehnology is growing fast, and you need to stay ahead. Join us we cover topics ranging from digital marketing, mobile marketing, social media marketing and more. Enjoy appetizers, wine and a great discussion.  Read More >> 
     
  • Direct Marketing SIG
    Traditional marketing is still still thriving and we help you navigate the changing landsscape of the Direct Marketer in the digital world. Enjoy appetizers, wine and a great discussion.  Read More >>

Save the Date:
The Special Interest Groups meet on Thursday afternoons at 3:00pm-5:00pm.

Starting August 11th, we're excited to announce a new format to our monthly SIG meetings! Join us for networking and drinks from 3:00pm-3:30pm. One drink and light snacks are included. Then from 3:30pm-5:00pm, join us for the Presentation and Q&A with this month's speaker.

This is the planned schedule for upcoming events. Please note that these dates may change. To register for an upcoming event or to learn more about these specialized seminars, click here. Be sure to regularly check the AMA Phoenix website for the locations and times of each event.

Hispanic SIG

  • October 13, 2011
  • January 12, 2012
  • April 12, 2012

B2B SIG

  • October 20, 2011
  • January 19, 2012
  • April 19, 2012

Interactive Marketing SIG

  • August 11, 2011
  • November 3, 2011
  • February 9, 2012
  • May 10, 2012

Non-Profit SIG

  • November 10, 2011
  • February 16, 2012
  • May 17, 2012

Direct Marketing SIG

  • September 8, 2011
  • December 8, 2011
  • March 8, 2012
  • June 14, 2012

Contact:
Please contact us if you would like to speak at one of our Special Interest Groups events, have a request for a specific topic or have a suggestion on a possible speaker.

Special Interest Groups VP:
Anna Brice
Principal at Pinnacle Peak Marketing
Email: anna@pinnaclepeakmarketing.com

Hispanic SIG
Joe Ray
President/Creative Director at Estudio Ray
Email: joe@estudioray.com

B2B SIG
Anna Brice
Principal at Pinnacle Peak Marketing
Email: anna@pinnaclepeakmarketing.com

Interactive Marketing SIG
Elise Redlin- Cook
eMarketing Specialist at Empire Southwest
Email: elise.redlin-cook@empire-cat.com

Non-Profit SIG
Anna Brice
Principal at Pinnacle Peak Marketing
Email: anna@pinnaclepeakmarketing.com

Direct Marketing SIG
Anna Brice
Principal at Pinnacle Peak Marketing
Email: anna@pinnaclepeakmarketing.com