Thrive in a world of rapid change and technological disruption
“As the fifth-largest city in the United States, Phoenix is a hub for marketing innovation, and AMA Phoenix is at the center of it. It is crucial for Phoenix marketers to be a part of AMA Phoenix for a variety of reasons—one being the immediate access to tools and resources that AMA has in the Valley as well as nationwide. We live in an environment of rapid change and technology disruptions. To thrive in our digital climates, we must have avenues to marketing intelligence and a trusted network of individuals in our field. I truly encourage marketers to be members of AMA Phoenix to become equipped with the industry knowledge and expertise to become better, smarter marketers.”
— Jessica Nyandamu, AMA Phoenix member since 2018 and digital marketing analyst at MSS Business Transformation, Phoenix, Ariz.
“Take a big step to become more engaged in the professional marketing community the Greater Phoenix Metropolitan Area by joining AMA Phoenix. It’s an effective way to get connected to the people that make things happen in our increasingly interconnected world of marketing, advertising, digital and public relations. Joining AMA Phoenix is an important way you can develop valuable, enlightening and long-lasting connections, relationships and friendships.”
— Matt Kalina, AMA Phoenix member since 2005 and founder of RadPrime Marketing, Scottsdale, Ariz.
Find a marketing mentor and learn innovative marketing strategy and tactics
Why did you join AMA Phoenix?
“To connect with other marketers, learn new things, and find mentorship in the industry.”
Why is it important for a marketing professional to join an association like AMA Phoenix?
“They have to keep up with the marketing trends as well as continually build their network.”
What is the most important thing you get out of being an AMA PHX member?
“I learned a few new things and got great mentorship and advice and made connections that I can rely on. Being recognized for your work is nice too. I enjoyed being a finalist for a Spectrum Award, because I am not from a marketing-oriented company and much of what I do goes unnoticed or is downplayed at times.”
— Tom Venafro, AMA Phoenix member since 2018 and director of marketing, National Chimney, Phoenix, Ariz.
articles from the AMA
Last week’s speaker for the American Marketing Association, Phoenix Chapter, was WireBuzz CEO Todd Hartley, presenting on video marketing at Flemings Prime Steakhouse & Winebar, Scottsdale, Aug. 10, 2017. Harley’s investigations into search engine and content marketing dates back to 1999. Since running digital for seven of the largest nationally syndicated talk shows in Hollywood,February 12, 2020
When I first started working in search engine optimization (SEO), the landscape had just changed to a more user-focused experience, helping people find good content, not just content stuffed with keywords meant to game the system. The marketing world was abuzz with lots of controversy over this. Was SEO dead? Was the phrase irrelevant? SEOFebruary 12, 2020
So you’re ready to make your next hire and you’re looking for that right marketer who will help up your branding game, right? You know exactly what and who you’re looking for and now you just need to reach the right candidates. And one of the most important resources you have to reel them inFebruary 12, 2020
December 1, 2019
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